Amazon Buy Us
Amazon knows boxes. Carl's Jr. has meal boxes. It's a match made in corporate merger heaven!
When news broke that Amazon had bought Whole Foods, something occurred to us. Carl's Jr. has these $5 All Star Meals, boxes bursting with delicious food. So we decided we were going to pitch Amazon an amazing opportunity: Buy Carl's Jr. Because if you like kale and pita chips, wait till you try a charbroiled double cheeseburger.
Case Study
(TLDR: The internet went crazy)
It started, as many things do these days, with a late night tweetstorm.
Then we pitched Amazon a billion dollar idea.
Well, technically 24 of them.
Every hour for the next 24 hours straight, we pitched Amazon one of our genius ideas that proved how awesome this partnership would be.
Now that we had their attention, we invited them over to sign the papers.
We livestreamed the meeting on Periscope. 10,000 people stared at an empty conference room table for 30 minutes waiting for Amazon to show up. Amazon didn't show up.
This had a lot of people questioning their lives. Including me.
They didn't show.
So we went ahead and did the presentation anyway.
We streamed a live, 30 minute PowerPoint presentation entitled "Beyond the Box," filled with cool businessy pie charts and jargon as one last ditch effort to convince Amazon to buy us. Here it is in its entirety.